Services
Strategy-led marketing
that moves the
needle, not the budget.
Six specialist services. Three flexible packages. One consultant who owns the results — not an account manager who passes them on. Every engagement starts with understanding your business, not running your ads.
How every engagement works
Discovery Call
Free 30-minute call. I ask the hard questions about your business, goals, and current marketing before recommending anything.
Proposal & Package
I recommend the right service and package based on your situation — not the most expensive option.
Execution
You work directly with me throughout. No juniors, no hand-offs, no surprises.
Review & Optimise
Regular reporting, honest assessment, and continuous improvement — or a clean handover if that's what you need.
Packages
Three ways to
work together
Every service is available across three tiers — from a focused one-off audit to full ongoing partnership. Choose what fits your stage and budget.
Audit
One-off diagnostic. I find exactly what's broken and hand you a prioritised action plan to fix it.
What's included
- ✓Full channel or account audit
- ✓Competitor benchmarking
- ✓Prioritised findings report
- ✓Action plan with quick wins
- ✓60-minute results walkthrough
Most Popular
Strategy
One-off or short retainer. I build the full strategy, set everything up, and hand you a running system.
Everything in Audit, plus
- ✓Full strategy build & setup
- ✓Campaign or channel launch
- ✓Audience & keyword research
- ✓Creative direction & copy
- ✓30 days post-launch support
- ✓Performance reporting setup
Partner
Monthly retainer. I run it with you on an ongoing basis — full management, reporting, and optimisation.
Everything in Strategy, plus
- ✓Ongoing campaign management
- ✓Weekly performance check-ins
- ✓Monthly strategy reviews
- ✓Continuous A/B testing
- ✓Direct access via Slack or email
- ✓Quarterly growth roadmap
All packages are tailored to your specific situation. Final pricing depends on scope, industry, and ad spend.
Not sure which is right for you? Book a free discovery call.
All services
Choose your
specialist area
Each service has its own dedicated page — with a full breakdown of what's included, who it's for, and how each package applies.
Paid Social — Meta, Facebook & Instagram
Campaign architecture, audience segmentation, creative strategy, and ROAS-focused scaling across Facebook and Instagram. From first campaign to full-funnel paid social system.
Google Ads & PPC
Search, Shopping, Performance Max, and Display campaigns built to outbid competitors and convert high-intent traffic. Keyword strategy, Quality Score optimisation, and budget efficiency.
E-Commerce Growth
Full-funnel strategies across Shopify, WooCommerce, eBay, and Etsy — from store build and optimisation to paid acquisition, SEO, and retention. Built from scratch or scaled from existing.
SEO & Organic Growth
Technical audits, keyword strategy, on-page optimisation, link building, and content systems that earn organic traffic month after month — reducing dependency on paid channels.
Strategy Audits & Roadmaps
Diagnostic audits, competitor analysis, and 90-day growth roadmaps for brands ready to scale with clarity. Understand exactly where you are, where you should be, and precisely how to get there.
AI Marketing Strategy & Consultancy
Navigate the shift to agentic AI without losing your strategic edge. I help businesses integrate AI tools intelligently — so machines handle execution while you own direction, judgment, and growth.
Why work with me
What you get that
agencies can't offer
The difference between hiring a consultant and hiring an agency isn't just price — it's accountability, expertise, and who actually does the work.
You work with me, not a junior
Every call, every strategy, every report — that's me. Not an account manager reading off a dashboard someone else built.
MSc-level strategic thinking
Distinction-level MSc in Digital Marketing from Robert Gordon University. Academic rigour applied to real campaigns, not just intuition.
Published AI strategist
Author of The Last Human Skill — a book on navigating the agentic AI age. I don't just follow marketing trends, I write about where they're heading.
7+ years, no fluff
Over seven years of live campaign management across every major platform. Real results, real clients, real accountability.
Not sure which
service you need?
Book a free 30-minute discovery call. No pitch, no pressure — just an honest conversation about what would actually move the needle for your business.